Wednesday, June 24, 2009

..oh oh a ground floor space it is..



Ever since I got into fashion I remember Comme des Garcons with their uber cool guerilla marketing and pop up stores around the world, wondering when I could pull off an idea like that. Well a year and a bit down the line, with a little bit of persuasion, luck, kindness…. here you have a ground floor space / pop up store.

Kanchan Couture and ufoArtgallery present

“72 Hours”

A pop-up store experience where fashion is the new art!

Open for 3 days only, “72 Hours” is an impeccably cool collaboration between luxe women’s wear label Kanchan Couture and ufoArtgallery, supported by TimeOut Magazine . In the heart of Central, 39 Graham street “72 Hours” will house a visual feast of limited edition collections of clothing, art, accessories and a playfully decorated interior which will be on the move every 24 hours.

Be sure to catch the new window daily - definitely an intoxicating visual journey.

“72 Hours “ will open its doors at 10am on Friday, 26th June until Sunday, 28th June 6:30pm. As the sun sets, each day will bring about a brief interlude of creative events:

Friday 26th June, 6:30pm onward White Knights

There are three rules that must be followed, wear a white T-Shirt, bring a colourful pen and don’t leave until you have written on someone else’s blank canvas (also known as the White T-Shirt).

Not only will Kanchan Couture launch a line of limited edition white Tee’s but the idea behind the evening is that essentially the white Tee is a blank canvas waiting to be created on. “We want people to engage and create with one another! Coming to the exhibit with a white tee interacting, drawing and painting on someone’s white tee leaving with a new work of art, we are all artists in our own right” says Kanch.

Saturday 27th June, 6:30pm onward Fashionistas Anonymous

Having shopping withdrawal? Is the recession wearing you down? Don’t despair - at the end of the night you will leave with a new item of clothing without having to break your wallet. The only requirement for this evening is to bring an item of clothing from your closet is not worn anymore (this is a must) – and there you have it a modern day cloths swapping party. Not only will one leave with a new item but also inspiration on how to style, play and wear it!
Fashion is art and art is fashion, so come and create with us!

A HUGE Thank You to all those people who help me make my dream come alive… Holger, Jane, Toby and Kate from Ufoartgallery, TimeOut Magazine, Interlink Productions, Hip Hong Kong, Silver Black Card, Enoglobe, Global Resources, Al

About ufoArtgallery

ufoArtgallery, a new venture from Holger Bartel and Jane Zimmermann, the founders of uforepublic, a graphics and web design agency, exhibits Lowbrow, Street- and Fine Art. Lowbrow is a visual art movement branching out from underground comics, hotrod, punk rock, surf- and tattoo culture. It has a sense of humor that sometimes is gleeful, sarcastic and impish.
Holger and Jane are dedicated to promoting newcomers and young artists from all over the world - “We want to see the local art scene grow and thrive.”

www.ufoartgallery.com

A HUGE Thank You to all those people who help me make this dream come alive… Holger, Jane, Toby and Kate from ufoartgallery, TimeOut Magazine, Interlink Productions, Hip Hong Kong, Silver Black Card, Enoglobe, Global Resources, Alsco Wines

Kanch and Holger at ufoartgallery


info@kanchancouture.com www.kanchancouture.com

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