And the games begin…

Today is the first day of the grand MasterCard luxury fashion week in Hong Kong, and being a young designer it is always interesting to go along to the events and see how the big brands are doing their thing.

Intriguing to learn from the more experienced....so I went along to the briefing by Proff Michel Phan which talked of << The Luxury Industry: Lessons Learnt from Past Crises.>>

Luxury is a magical world......with the uber chic-ly dressed guests , the paparazzi snapping away and the perfectly adorned ball room where the event is held makes me strive harder so that one day in the near future Kanchan Couture will too be able to hold these events.

Wanted to share some wise learnings from Dr.Phan.

Four Key Strategies adopted by the major luxury groups during a crisis:

1. Develop its retail network through new stores openings and / or refurbishing in key strategic locations/ cities
2. Launch of new products to continuously stimulate consumer demand
3. Improve financial health by cutting costs, creating greater efficiencies and savings and better managing logistics / supply chain
4. Diversify into strategic but complementary businesses, or acquire greater control of current businesses.


Keep pushing ahead was the main message I took away...looking forward to the week full of events!!

Long Live Luxury!!

www.kanchancouture.com

Events galore..

A large part of Hong Kong life is all about networking and going to events although I do enjoy it, often it can get a bit exhausting.

On Tuesday night Kanchan Couture and Wineway put on an event called the little black dress, at first the thought of putting on another event was a bit daunting especially since it is officially the middle of the summer vacation. But it turned out a wonderful evening of chatting to new friends, creative people while also learning about what styling means to different people. Nights like this always bring me back to my element realizing that it is wonderful to be social, learning new things from everyone around you.

Thought to share some images from the event:




“The Little Black Dress” – On three different personalities, 16 different ways to jazz up that little black dress while learning about some exquisite wines.

www.kanchancouture.com